The Folding Machine

Among the post cards, flyers and newsletters are another direct mail piece that we utilize in our direct marketing arsenal.  Just about every consumer can recall receiving an overwhelming amount of flyers in their mail, but from a business’ point of view, enough people read (and often act upon them) making flyers an effective platform for spreading their message.  We have just sent out a 400 plus agricultural flyers, promoting the plastic uses in the farming industry to specific pig and poultry farms throughout the province of Ontario, Canada.  The flyers went into a #10 standard envelope, which meant 400 plus flyers had to be Z-folded and inserted into these envelopes.  So, basically, with the assistance of my marketing manager and a couple volunteers around the office, we sat down at our desk and began the monotonous chore of folding hundreds of flyers.  I’m defiantly no speed folder and have a tendency to accurately measure every fold, this only guaranteed that the folding these flyers would take hours.  But yesterday that had all changed as my marketing manager called me into his office to introduce the,

“Martin Yale P7200.” (It’s a paper-folding machine) 

I watched in amazement as it folded 30 sheets in under 30 seconds, which probably would have taken me at least 30 minutes to do.  This machine will definitely increase productivity and make my job a little easier.  This folding machine has it all and can do just about anything: 

• High speed machine automatically feeds and folds a stack of documents up to8 1/2″ x 14″ 

• Precision paper skew adjustment 

• Creates five different folds: letter (except with 8 1/2″ x 14″), half, z-fold, double parallel, and right angle. 

• Operates at a speed of up to 8,000 sheets per hour 

• Handles sheet sizes from 3 1/2″ x 5″ to 8 1/2″ x 14″, 16-28 lb. bond 

• Feed table capacity of 30 sheets 

• Stapled sets of up to 3 sheets can be folded by hand-feeding documents into the feedtable bypass 

Early next week, we plan to send out a 600 plus newsletters that explains our company’s expansion into Kitchener.  I cant wait to get the newsletters back from the printers and load up the folder, sit back, and let the machine fold those sheets in seconds.